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The world is changing. Recent global events have changed the way businesses operate some short-term, and some forever. As an entrepreneur or a business owner, you need to recognize these trends and adapt accordingly. Some of you might own a business in an app category that didn’t require an app in the past. But based on circumstances out of your control, consumers now expect to see apps in that category. Other entrepreneurs might be looking for an edge in a new industry or business venture, and certain types of apps are better than others. We created this guide to show you the types of apps that make money based on recent and future trends. You can use this guide to brainstorm app ideas and take your business to the next level by creating a new app in a popular category. Let’s dive in
Doctors and physicians can use apps for scheduling appointments, check-ins, appointment reminders, and more. Apps great for post-appointment surveys as well. One popular feature that we’re seeing in this category is health education. There’s so much misinformation on the web regarding different illnesses, vaccines, etc. So medical professionals are using mobile applications to provide patients with accurate and relative information. For example, you could create a symptom checklist for various illnesses. You can also provide useful resources on what patients should do if they’re experiencing certain symptoms. Apps can also serve as a resource for doctor information, addresses, phone numbers, and even doctor bios.
Years ago, ordering groceries online was a pretty niche category. But that’s no longer the case. As big players like Amazon, Walmart, and Target have started offering grocery delivery and grocery pick-up services, consumers have quickly adapted. Mobile apps give businesses a significant advantage in this space.Arguably the biggest win for grocery stores is the ability for users to save information in the app. This simplifies the checkout process and allows for higher conversion rates. There’s a growing demand for mobile applications in the grocery space. Businesses that adapt quickly can make a lot of money in this app category.
Remote learning trends are on the rise. This has increased the demand for education and e- learning apps. Beyond traditional schools and universities, there are lots of use cases for educational apps. Tons of people are using e-learning apps to attain new skills or credentials. For example, Udemy saw a 425% increase in online course enrollments last year. Duolingo, a mobile app for learning new languages, experienced a 148% increase in new user signups during a single month in 2020. With so many possibilities in the online learning space, we’ve just barely scratched the surface in terms of potential for educational apps. Expect a significant spike in the release and user adoption for these apps in the coming years.
The food & drink industry has been faced with significant challenges over the last year or so. Most of this has been driven by lockdowns, government regulations, and consumer behavior. But the restaurants that have adapted will continue to survive and thrive moving forward. This is great news for restaurant owners nationwide. It gives you full control over your margins, as you won’t have to pay the fees associated with third-party services. A dedicated restaurant app also allows you to manage reservations, send targeted promos, set up a customer loyalty program, and more. Customers can keep their payment information and address on file for quick checkouts and as well.
In terms of personalization, speed, convenience, customer support, offline access, user experience, engagement, and checkout optimization—apps have an edge in every category. For those of you with an ecommerce presence, a mobile app has become a must-have feature. Even if you’re a small retailer interested in increasing your online presence, ecommerce platforms like Shopify allow anyone to create an ecommerce site with ease. From there, BuildFire has a simple Shopify integration. App development has never been easier—with a few clicks you can turn your Shopify store into an ecommerce app. No coding, technical experience, or formal app developers required.
There are tons of ways to make money with apps. But targeting app categories that are trending up is the best place to start. As you can see, these categories weren’t just pulled out of thin air. They’re all based on recent trends and statistics. What separates the best business owners and most successful entrepreneurs from average is identifying these opportunities and adapting accordingly.